MI291 Management of Tourism Companies

 

 

Learning Objectives

 

After you have studied this module, you will be able to:

  • Differentiate between different types of travel businesses.
  • Define the best management strategy for a travel business.
  • Understand important organizational structures of a travel business.
  • Explain different employee skills within the travel business.
  • Recognize current marketing trends within the travel business.

 

 

Contents

 

  1. Tourism companies
  2. Strategic management
  3. Organization
  4. Human resources
  5. Marketing